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Thursday, May 29, 2014

Recover a Website from Google Panda 4.0 Penalty by Amit!

What is Google panda?
Google Panda is an algorithm change of Google's search results, designed by Google. It was first released in February 2011. The aim of algorithm change or Panda update is to push down the websites which have 'thin' or 'poor' content and push top the websites which have quality content in Google search result page.

About Panda 4.0 :-
As we know that Panda update of Google is all about filter the websites in search result page regarding content quality over websites. It gives top position to the websites which contains high quality content and bring down the websites which contains low quality content. Affected sites with thin quality content will receive a notification reduction in quality.

Tuesday afternoon at 20th, May, 2014, Matt Cutts(Google web-spam head at Google Inc.) announced it by his tweet today that Google has rolling out its latest Panda update. The update is define as Google Panda 4.0. Matt Cutts also describes in his tweet that this updates is more harmful for big brands and helpful for small businesses.

Google told that Panda 4.0 affects different languages to different degrees. In English for example, the impact is ~7.5% of queries that are affected to a degree that a regular user might notice.

Tricks to recover website from Panda 4.0 penalty :-
Recovering from Panda penalty is simple. Your new website should be a WordPress site using a responsive theme and you need to be putting out quality content on your website on a regular basis. Site owners can rest assured their websites are safe and even look forward to future algorithm changes.

For example -
If you have recently seen a decrease in your keywords ranking, you should start by looking for thin content of your website. Duplicate Content - 'The great way to never Rank'. Check out that each page of content on your site should offer unique information about your product, service or about your business. If you find that you have several pages on a similar topic that are low quality content, you should consider combining them into a single page. If you are going to cover a topic already covered, make sure you do it better.

As described above, Panda also has an over optimization filter built into it. If your website have great content and still get hit by Panda, it should be 'over optimization penalty'. Here are some of the issues known to trigger the over optimization penalty -
  • Unreasonable Keyword usage in Content
  • Keyword stuffed in Title Tags
  • Overuse of Keyword Rich Internal Links
  • Keyword Rich Footer Links
At last, find the original issues of your website, make a list of the issues, solve them. Fulfill the requirement of the website regarding Google's guidelines. Track the performance of your website, Get Traffic, Get more and more business!
amit kumar

Amit Kumar

Author & Editor

Amit Kumar Chauhan is the founder of the blog "Latest Internet Marketing Updates, SEO Techniques", the blog provides full mirror view about seo latest trends, news and techniques. Amit is a professional SEO Expert, Blogger, Wordpress Developer.
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